How Sabeco develops sport in the business
Taking off his usual factory uniform, 32-year-old Nguyen Van Hai put on an athlete's shirt and completed the 10km race of the MetaSports Marathon Marvelous Nha Trang on August 13. This is the first time Sabeco factory employees have had the opportunity to participate in a major marathon. He said this is an activity encouraged by the corporation, so he should register to participate. "The daily work is stressful, so I run marathons to relax and clear my mind. Running with thousands of people makes me feel more inspired", Mr. Hai said.
Joining Mr. Hai are more than 50 employees from different departments and divisions of the Central Saigon Beer Trading Company and the South Central Saigon Beer Company - two subsidiaries of Sabeco. This is also the business accompanying MetaSports Marathon Marvelous Nha Trang when sponsoring nearly 10,000 free beer cans at the food court.
Dozens of employees had an emotional day. They participated in all distances, together conquering the most beautiful roads in Nha Trang. Many people said that this was the first time they felt the excitement of a marathon. Through the award, they have more love for sports, said that they will practice regularly to maintain health and work. "MetaSports Marathon helps employees' morale go up. We hope everyone has moments of relaxation on the run, re-energizing to increase work productivity," a Sabeco representative shared.
This is also Sabeco's effort over the years to promote a healthy lifestyle and active sports practice within the company to outside the community. Previously, many employees accompanied the company in many community sports activities such as the Relay Run to Vietnam (2020) to raise funds to support disadvantaged workers during Tet. Lunar New Year, Tien Phong Marathon (2021 - 2023).
In addition to activities to promote positive lifestyles within the business, Sabeco and the Bia Saigon brand are also familiar sponsors for other community sports, especially football, spreading to the masses. hundreds of thousands of professional and semi-professional sports lovers across the country.
Most recently, the Ho Chi Minh Communist Youth Union (Central Youth Union) and Sabeco organized the Youth Friendly Football Tournament - Saigon Beer Cup 2023 in 10 provinces and cities across the country, in order to encourage sports and lifestyle. Active and dynamic in the community, especially young people. Friendly football tournaments are held at community sports fields under the project "Strengthening sports". The project aims to upgrade 30 community sports fields across the country within three years (2022-2024). Up to now, phase 1 of the project has completed 10 yards in the provinces of Thai Binh, Khanh Hoa, Bac Giang, Binh Dinh, Tuyen Quang, Dak Lak, Soc Trang, Dong Thap, Thanh Hoa, Nghe An.
At the same time, Bia Saigon has also accompanied for 2 consecutive years with the National 7-player Football Championship - Beer Saigon Cup 2022, 2023 (VPL-S3, VPL-S4), turning football into an event. national sport, highly appreciated for its competitiveness and expertise..
Promoting sports and active lifestyles in the community is part of Sabeco's sustainable development strategy around four pillars, including consumption, conservation, and country. (country) and culture.
